- Glee Hospitality Solutions has expanded its range of services with a fully-fledged franchising division through which the company offers its expert advice to investors looking to roll out new branches of established restaurant concepts.
- The upgraded service helps potential restaurant business owners find the right franchise opportunity more easily through its Master Franchises list, a growing inventory of international restaurant brands from the UK, Canada, Lebanon and the UAE.
- Known for launching several homegrown concepts in the UAE and across the GCC, Glee can also help investors explore franchising opportunities aside from its Master Franchises.
February 19, 2017, Dubai: Glee Hospitality Solutions now help investors in the restaurant business with every aspect of a franchising process as part of an expansion of its range of services.
With its list of Master Franchises, a growing repertoire of international restaurant concepts under its belt, the UAE-based hospitality experts makes the process of finding the right franchise opportunity quicker and easier.
A total of 15 restaurants have partnered with Glee for franchising opportunities including UK favourites like Millie’s Cookies, Upper Crust and Caffé Ritazza. Canadian brands like Mr Sub, Van Houtte and Jugo Juice have also made the list of Master Franchises.
Mighty Quinn’s BBQ, which set new standards for the barbecue restaurants in New York City, is soon to open its doors in Dubai’s Jumeirah Beach Residence, and is on the lookout for four more locations.
Popular Lebanese restaurants like Beit Wared and Bent El Sultan and homegrown brands like Rice Creamery, Urban Bites and Kuai are also open to franchising opportunities through this expansion of Glee’s franchising service.
“We use our in-depth understanding and knowledge of the restaurant industry to help our clients find the perfect business franchise that best fits their business plan, needs and goals,” says Abdul Kader Saadi, Managing Director and Owner of Glee Hospitality Solutions.
“We try to cater to all the different requirements from our clients, whether they want to buy the Master Franchises from the existing opportunities available with us or want us to explore other opportunities considering their requirement.”
Many factors come into play when buying a franchise, such as initial cost, fees, forecasting the potential growth and keeping up with current and future trends.
“The main reason F&B businesses fail is because investors underestimate two major factors, the financial requirement and competition. We help people who are looking to acquire a franchise by putting a solid business plan in place,” Abdul explained.
“The reason the Master Franchises have signed up with Glee is because they trust us to find them the right partner and investor, where we also take up the role of the operator.”
As consultants with extensive experience in the hospitality domain, Glee is able to offer investors the best possible solutions within the set budget and plan – from the initial stage of finding a franchise and a suitable site all the way to the concept development and marketing plans. The team also works closely with the investing party and helps with business and financial assessment.
The food and beverage market is ever growing in the Middle East, with huge demand for multinational brands. While some investors are geared towards launching their own concept, there are several who are more suited to launch franchises.
“We launched this service because there is a large number of people looking to buy franchises, who don’t necessarily have any food and beverage experience. With Glee on board as a partner, a master franchisor is more inclined in entrusting these investors with the brand,” said Abdul.
“We take pride in being one of the first companies of its kind to help set up homegrown concepts in the UAE and across the GCC; and with our extended franchise services we can now guide both kinds of investors in the right direction.”
Glee Hospitality Solutions has helped launch more than 30 restaurant concepts, and operates over 40 dining outlets across the GCC.
