Solution for speciality retailers set to transform shopping experience of ‘connected consumers’
(Dubai, 9 May 2015) –
Cegid, a leading international enterprise and vertical solutions
provider, whose retail clients include L’Occitane, Furla, Quiksilver and
Gant, will launch Yourcegid Retail Y2 – a new connected retail solution
that is fully integrated for omnichannel retailing – during the Retail
Show Middle East in Dubai from May 12 to 13, 2015.
Yourcegid Retail Y2 is
an omnichannel merchandising management and point-of-sale solution that
is fully oriented on mobile, business intelligence and cloud (MoBiClo)
for retail organisations worldwide. It has been developed specifically
for retailers looking for heightened levels of service as customers and
staff increasingly utilise tablets and smartphones.
“Today’s consumers are
more connected, mobile, informed and omnipresent, which means retailers
have to remain nimble to address the evolving needs of their tech-savvy
customers,” said Sylvain Jauze, Director of International Operations at
Cegid. “Yourcegid Retail Y2 was designed with these changes in mind to
help retailers manage every aspect of their retail chain, whatever the
channel or location.”
As part of the
solution portfolio, Cegid has developed a new mobile clienteling
application for retailers running on Windows 8 Modern UI. The Mobile
Clienteling application running on a tablet fosters a new type of
relationship between sales associates and consumers.
Staff can have
increased visibility on a customer’s shopping journey across web and
store, check real-time stock availability and access product catalogues.
The application can also provide advanced reporting and statistics.
Other optional or add-on modules to the integrated Yourcegid Retail Y2
suite include business intelligence and international applications.
Furla, the Italian fashion brand, is one of the first to adopt the
solution
Yourcegid Retail Y2
features refreshed user interface with a more modern and streamlined
look and feel. The business intelligence module brings with it several
reporting capabilities, with over 20 analytical tools and key indicators
that can be tailored to suit different users – for instance, more of a
global view of sales for senior executives; or more number crunching
detail on inventory for retail managers or business analysts.
Jauze added:
“Customers want more from their stores: a more personalised shopping
experience and better advice from store associates that’s consistent
across all channels or touch points. There are not that many software
providers in the market today that can deliver as much knowledge of
different countries as we do. And while many boast multi-channel
capabilities, most are just add-ons, rather than the truly integrated
omnichannel platform that we provide.”
During the Retail Show
Middle East, Cegid will showcase some of the latest trends in retail
technology on stand W30 Sheikh Saeed Hall 1 at the Dubai International
Convention and Exhibition Centre.
A Cegid representative will also speak during the Retail Free Seminars on May 13 at 11:30am,
providing retailers with practical advice on new “clienteling” and
connected store concepts and how they can transform their customers’
journey into an outstanding and customised shopping experience.