11 November, 2014

Alert: Avaya Announces Double-Digit Growth in MEA and Turkey


Dubai, UAE – November 11, 2014 – Onstage live this morning at the annual PartnerConnect Conference 2014 'Beyond', Avaya president global growth markets Nidal Abou Ltaif announced the company’s double-digit growth figures for the Middle East, Africa and Turkey markets. Beating market growth rates, the announcement was a reflection of the momentum the company has seen across the nine-region global growth  markets theatre, which includes Africa, Middle East, Turkey, India, Pakistan, China, Russia and CIS.

Also speaking from the stage, Avaya Vice President Pierre-Paul Allard spoke of Avaya’s expectation that this theatre would become the largest by revenue for the company within just a few years, reflected in part by the 600% growth in video the company has enjoyed across the region and the 2.5x growth they have seen in India, contributing to a decision to hire more than 3000 new employees in 2014.

Expectations for the cloud market led some of the conversation as well, as Avaya projected a $10.9 billion (US) contact center cloud market, $61.9 billion UC cloud market, and a $12 billion cloud services market across the global growth markets theatre by 2019. The opportunity in these markets is causing a fundamental shift in how Avaya is structuring its global business, including its geographical transformation towards a GGM-led global footprint and the creation of a new services-and-customer-value-led business model.

Quotes:
“It is a great honor for us to host our strategic partners and our customers from around the world under one roof here in Dubai. We are set to take our guests beyond today and well into the future, demonstrating our commitment to delivering superior technology and service that enables them to accelerate their success as we move into the coming era.”
-- Nidal Abou Ltaif, President, Global Growth Markets
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