New
program to offer an interactive platform to encourage industry
innovation
June 03, 2014
Dubai, United Arab
Emirates
Dubai Maritime City
Authority (DMCA) has launched its ‘Maritime Creativity Lab’
initiative in response to the directives of H.H. Sheikh Mohammed Bin
Rashid Al Maktoum, Vice President and Prime Minister of the UAE and
Ruler of Dubai, as he called to adopt the ‘Government Creativity
Lab’ experiment as a standardized practice to develop government
services and enhance government administrative performance. .
Set to go into
effect in early 2015, the ‘Maritime Creativity Lab’ provides a
smart and interactive platform to boost communication among public
and private entities, decision makers, industry experts, and maritime
specialists, through face-to-face meetings under the umbrella of
DMCA. These meetings will be held to discuss major industry topics
and emerging challenges on the maritime sector as well as
establishing effective strategies to overcome obstacles, thereby
positioning Dubai among top leading maritime hubs of the world.
The ‘Maritime
Creativity Lab’ based on latest advanced modes, smart communication
networks and digital technologies such as tablets and smart screens.
It is also providing an online portal and a set of mobile
applications along with private accounts on social media networks to
guarantee a favorable climate for drawing out creative ideas that
would help develop a renewed and secure maritime sector in line with
the highest standards of sustainability and excellence.
H.E. Sultan Bin
Sulayem, Chairman of Dubai Ports, Customs and Free Zone Corporation
and President of Dubai Maritime City Authority, said: “The
‘Maritime Creativity Lab’ initiative is part of our commitment to
support government’s efforts aimed at consolidating the culture of
creative thinking and encouraging brainstorming while opening new
channels for knowledge exchange and promoting team spirit and
integration. It is poised to enhance performance, safety and
competitiveness of the local maritime sector to reinforce Dubai’s
leading position as a first-class global maritime hub.”
“The initiative is
based on the corporate values of DMCA, which encourages innovation
and creativity to establish a vibrant and sustainable industry in
order to boost Dubai’s comprehensive development march under
directives of our wise leadership. The ‘Maritime Creativity Lab’
will include wise and interactive meetings and brainstorming sessions
with the leading local maritime experts as well as regional and
international professionals to discuss key subjects related to
improvement of operational efficiency, environment protection and
strategic planning,” Bin Sulayem added.
The
initiative complements the vision and objectives of Dubai’s
Maritime Sector Strategy (MSS) which aims at strengthening Dubai’s
position as a key competitor across the top-class global
maritime landscape. It focuses on the
regulation, development and promotion of all aspects of the local
maritime cluster to create an integrated environment that will
enhance the industry’s contributions to support the local economy.
MSS is based on three main pillars as follows:
Regulation of
the Maritime Sector:
Regulating the
maritime sector involves developing of maritime regulations and
legislations at par with the rapidly emerging regional and
international changes, while enhancing the marine infrastructure, and
improving competitiveness of human resources on international bases.
It also offers a wide range of integrated services in areas of
insurance, finance, supply, law, brokerage, operation, maintenance
and employment to meet customer needs and requirements under the
highest international standards of quality.
Development of
the Maritime Sector:
The aim of
developing the maritime sector is to create a sustainable, safe and
integrated maritime environment that is able to provide smart marine
product that will compete on a larger international scale while
effectively addressing market changes and emerging trends to achieve
customer satisfaction. In doing so, it will attract leading players
from across the region and worldwide to invest in the promising
growth opportunities across the maritime sector in Dubai.
Promotion of
the Maritime Sector:
MSS is committed to
promote the maritime sector through adoption of the highest standards
of sustainability – the cornerstone of building a safe maritime
environment in Dubai – and the best international practices under
the highest standards of maritime safety and the newest legislations
released by International Maritime Organization.
