28 January, 2022

Etisalat Group strengthens Smiles online marketplace presence with acquisition of elGrocer


 

Closing of the deal opens new chapter for enhancing daily experience of UAE consumers

Abu Dhabi, 28th January 2022: Emirates Telecommunications Group Company PJSC “Etisalat Group” today announced that, further to the announcement on 18 November 2021, it has completed the acquisition of elGrocer DMCC.

Founded in 2015, elGrocer is a leading online marketplace for groceries operating in all seven Emirates of the UAE. It brings together major retailers and specialty stores on a single platform with more than 500 outlets and 120K products listed. In addition, elGrocer has strategic partnerships with major global and local FMCG companies for collaborations and innovative strategies to drive exposure of their brands.

The UAE is ranked as one of the highest countries globally for smart device penetration and rated as one of the most advanced countries for online shopping and eCommerce market in MENA and this acquisition will contribute to the growing digital economy in the country. The acquisition of elGrocer will complement Etisalat UAE’s existing marketplace services under the ‘Smiles’ brand, which includes online food delivery, lifestyle offers and the ability to earn and redeem points at more than 7,000 outlets across the UAE.

To celebrate this milestone, Smiles users can now enjoy a limited-time deal of 50% off (up to AED 50)  on online groceries with elGrocer. All UAE consumers can download Smiles app to get this special discount voucher and redeem it on transactions from any outlet on elGrocer.

 

Khaled ElKhouly, Chief Consumer Officer of Etisalat UAE, said: “Following the successful launch of the Smiles food delivery platform at the beginning of 2021, the ability to offer our customers online grocery services presents an exciting opportunity to enhance our Smiles offering for UAE consumers and 2.7 million existing Smiles members. We strongly believe in bringing elGrocer on board, we will be able to empower our customers by providing more tailored and unique propositions, extending the possibility to earn and redeem Smiles points on online grocery transactions and offering exclusive discounts.”

Etisalat is currently leveraging its wide range of digital technologies and services and powering a great digital-first experience to encourage digital adoption by its customers. Its own digital transformation is enabling it to execute this strategy and is facilitating a paradigm shift to a new operating model that nurtures innovation and agility.

 

Raed Hafez, CEO of elGrocer, said: “We are proud of what we have achieved so far with elGrocer in pioneering grocery consumer experiences and innovations. Now, we look forward to Smiles and elGrocer coming together to bring more access, value, and innovation to enhance UAE consumers’ daily lives. The power of the Smiles technology, customer base and currency, combined with elGrocer’s retail network, shopper expertise, and consumer services will bring delightful new benefits and experiences to the market.”

“One of the first steps we are taking is a major elGrocer app update that make the shopping experience easier & faster with many engaging services & features such as quicker deliveries, digitised shopping list search, shoppable recipe from chefs & brands, click & collect service, and more. This will soon be complemented by a major value for customers, allowing them to earn & redeem Smiles points on elGrocer orders.” Raed added.

Nader Amiri, Founder and COO of elGrocer, said: “I’m very excited to start this new journey of leveraging Smiles and elGrocer strengths to offer new opportunities to UAE consumers and retail market. Consumer habits are changing very fast, and together we will empower consumer lives with delightful experiences and offer the market new unique services. We have already started providing rich offers exclusively to Etisalat & Smiles customers. We are also quickly expanding our current retail network of Supermarkets & Specialty stores across the Emirates.”

The acquisition value of elGrocer DMCC will not exceed AED 38 million (including up to AED30m for 100% of the shares and the AED equivalent of USD 2 million for the repayment of a SAFE note, representing the recently contributed capital by a 3rd party) The transaction is not associated to related parties and is paid by cash.


 باستحواذها على elGrocer

"مجموعة اتصالات" تعزّز من ريادة تطبيق "بسمات"

استكمال صفقة الاستحواذ على elGrocer يوسّع نطاق الخدمات التي تقدمها "اتصالات" إلى عملائها في الإمارات ويعزز من تجاربهم اليومية

 

أبوظبي، 28 يناير 2022: أعلنت "مجموعة اتصالات" اليوم، عقب الإعلان الصادر عنها في 18 نوفمبر 2021، عن استكمال صفقة استحواذها بالكامل على شركة elGrocer DMCC.

بعد إطلاقها في العام 2015، أصبحت منصة elGrocer سوقاً إلكترونياً للبقالة تعمل في جميع أنحاء دولة الإمارات العربية المتحدة، حيث يلتقي كبار تجار التجزئة والمتاجر المتخصصة على منصة واحدة مع أكثر من 500 منفذ و120 ألف منتج. إضافة إلى ذلك، تمتلك elGrocer شراكات استراتيجية مع أهم شركات السلع الاستهلاكية العالمية والمحلية.

تأتي أهمية هذا الاستحواذ في الوقت الذي تم فيه تصنيف دولة الإمارات العربية المتحدة كواحدة من أعلى الدول على مستوى العالم من حيث نسبة انتشار الأجهزة الذكية، وتصنيفها أيضاً كواحدة من أكثر الدول تقدماً في التسوق عبر الإنترنت وسوق التجارة الإلكترونية في الشرق الأوسط وشمال إفريقيا، وسيسهم استحواذ "مجموعة اتصالات" على elGrocer في نمو وتعزيز الاقتصاد الرقمي في الدولة. كما سيعمل هذا الاستحواذ ايضاً على تعزيز خدمات "اتصالات" المتاحة للعملاء في الدولة تحت العلامة التجارية "بسمات"، بما في ذلك طلب الطعام عبر الإنترنت، والقدرة على كسب النقاط واستردادها في أكثر من 7000 منفذ في جميع أنحاء الدولة.

واحتفاء بهذه المناسبة، يمكن لمستخدمي "بسمات" الآن الاستمتاع بخصم 50٪ على التسوق الإلكتروني (بحد أقصى يصل إلى 50 درهماً) من البقالة مع elGrocer ولفترة محدودة. كما يمكن لجميع المستهلكين في دولة الإمارات تنزيل تطبيق "بسمات" للحصول على قسيمة الخصومات واستردادها على المعاملات من أي منفذ لــ elGrocer.

وبهذه المناسبة قال خالد الخولي، الرئيس التنفيذي لقطاع الأفراد في "اتصالات الإمارات"، "بعد الإطلاق الناجح لمنصة ’بسمات‘ لتوصيل طلبات الطعام في بداية العام 2021، يأتي الاستحواذ على  elGrocer ليعزز من العروض والفرص والمكافآت التي تقدمها المنصة للعملاء في دولة الإمارات، ولــ 2.7 مليون مشترك في ’بسمات‘. إننا على ثقة بأن الاستحواذ على elGrocer، سيمنح عملاء ’اتصالات‘ فرصة التمتع بالعديد من العروض والخدمات الفريدة من نوعها وغير المسبوقة في الدولة، وسيعزز من فرص استرداد العملاء لنقاط ’بسمات‘ على معاملات التسوق الإلكترونية عبر التطبيق، وتقديم خصومات حصرية لهم".

ومن خلال إطلاقها لمجموعة واسعة من الخدمات الرقمية، تسعى "اتصالات" حالياً إلى توفير تجربة رقمية مميزة لعملائها، وبالشكل الذي يسهم في تشجيعهم على تبني واستخدام مختلف الحلول والتقنيات الرقمية، معتمدة في ذلك على ريادتها في التحول الرقمي، التي تمكنها من تحقيق هذه الاستراتيجية، وفي الوقت نفسه المساهمة في التحول إلى نماذج أعمال جديدة تعزز من الابتكار والمرونة.

من جانبه قال رائد حافظ، الرئيس التنفيذي لـ elGrocer "،" نحن فخورون بما تم تحقيقه منذ إطلاق منصة  elGrocer، والتي ساهمت بشكل كبير في توفير تجارب وخدمات وابتكارات رائدة للمستخدمين. أما اليوم، فإننا نتطلع إلى مرحلة جديدة تتيح للعملاء في دولة الإمارات، فرصة التمتع بتجارب تسوق إلكترونية يومية ذات قيمة مضافة من خلال elGrocer و’بسمات‘. وإننا على ثقة بأن قوة وريادة منصة ’بسمات‘، التي تمتلك قاعدة واسعة من العملاء، بالإضافة إلى شبكة البيع بالتجزئة للبقالة من elGrocer، ستوفران مزايا وتجارب مميزة للسوق والعملاء في الدولة. وسيتم تحديث تطبيق elGrocer بشكل جذري لضمان تجربة تسوق أسهل وأسرع، بالإضافة إلى العديد من الخدمات والمميزات التي تشمل تسريع عمليات توصيل الطلبات، والبحث في قائمة التسوق الرقمية، والوصفات الجاهزة والمتاحة للتسوق من الطهاة والعلامات التجارية، وخدمة النقر والتجميع وغيرها من الخدمات الفريدة. كما سيتمكن العملاء من الاستفادة قريباً من كسب نقاط منصة "بسمات" واستردادها على طلباتهم في منصة elGrocer".

في حين قال نادر أميري، مؤسس ومدير العمليات في elGrocer: "نحن سعداء بالبدء في رحلة جديدة يمكننا من خلالها الاستفادة من الفرص والإمكانيات، الكبيرة التي تتيحها elGrocer و’بسمات‘، للعملاء وقطاع المبيعات بالتجزئة في دولة الإمارات. ولأن حاجات العملاء والسوق تتغير بسرعة كبيرة، فإننا معاً سنكون قادرين على تمكين العملاء من الوصول إلى خدمات رقمية رائدة وتجارب غير مسبوقة. ولقد بدأنا بالفعل في تقديم عروض مميزة حصريًا لعملاء ’اتصالات من خلال منصة ’بسمات‘. كما أننا بصدد توسيع شبكة البيع بالتجزئة الحالية لتشمل العديد من المتاجر ومحلات السوبر ماركت في جميع أنحاء الإمارات ".

أن قيمة صفقة الاستحواذ على "elGrocer DMCC" لن تتعدى 38 مليون درهم اماراتي (وتتضمن ما قد يصل إلى 30 مليون درهم اماراتي مقابل الاستحواذ على 100٪ من الأسهم وما يعادل مليونين دولار امريكي بالدرهم الاماراتي لسداد السند المتعلق باتفاقية للأسهم المستقبلية، وهو يمثل رأس المال الذي تم المساهمة به مؤخرًا من قبل طرف ثالث). الصفقة لا ترتبط بأطراف ذات علاقة، وتم تمويلها نقدًا.

Nestlé announces innovative plan to tackle child labor risks, increase farmer income and achieve full traceability in cocoa

Nestlé


A cash incentive will be paid directly to cocoa-farming households for certain activities such as enrollment of children in school and pruning among several others

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ACCRA, Ghana, January 28, 2022/ -- Nestlé (www.Nestle.com) announced a new plan to tackle child labor risks in cocoa production. At the center is an innovative income accelerator program, which aims to improve the livelihoods of cocoa-farming families, while also advancing regenerative agriculture practices and gender equality. A cash incentive will be paid directly to cocoa-farming households for certain activities such as enrollment of children in school and pruning among several others. Nestlé’s new plan also supports the company’s work to transform its global sourcing of cocoa to achieve full traceability and segregation for its cocoa products. As Nestlé continues to expand its cocoa sustainability efforts, the company plans to invest a total of CHF 1.3 billion by 2030, more than tripling its current annual investment.

According to Mauricio Alarcon, Market Head of Nestlé Central and West Africa, “Child Labor is unacceptable. We are committed to working closely with key stakeholders to ensure that this novel approach will help address its root causes and support farmers and their families to transition to more sustainable cocoa farming in communities where we operate. Through this new plan, we will extend our cocoa sustainability initiatives to other parts of Central and West Africa”.

The incentives will encourage behaviors and agricultural practices that are designed to steadily build social and economic resilience over time. With Nestlé's new approach, cocoa-farming families will now be rewarded not only for the quantity and quality of cocoa beans they produce but also for the benefits they provide to the environment and local communities. These incentives are on top of the premium introduced by the governments of Côte d’Ivoire and Ghana that Nestlé pays and the premiums Nestlé offers for certified cocoa. This cocoa is independently audited against the Rainforest Alliance Sustainable Agriculture Standard, promoting the social, economic and environmental well-being of farmers and local communities.

Cocoa-farming communities face immense challenges, including widespread rural poverty, increasing climate risks and a lack of access to financial services and basic infrastructure like water, health care and education. These complex factors contribute to the risk of child labor on family farms. Together with partners, including governments, and building on a promising pilot program, Nestlé's new initiative sharpens focus on these root causes of child labor.

"Our goal is to have an additional tangible, positive impact on a growing number of cocoa-farming families, especially in areas where poverty is widespread and resources are scarce, and to help close the living income gap they face over time," said Mark Schneider, Nestlé CEO. "Building on our longstanding efforts to source cocoa sustainably, we will continue to help children go to school, empower women, improve farming methods and facilitate financial resources. We believe that, together with governments, NGOs and others in the cocoa industry, we can help improve the lives of cocoa-farming families and give children the chance to learn and grow in the safe and healthy environment they deserve."

Creating cash incentives to grow income substantially

The program rewards practices that increase crop productivity and help secure additional sources of income, which aim to close the gap to living income and help protect children. By engaging in these practices, families can additionally earn up to CHF 500 annually for the first two years of the program. The higher incentive at the start will help accelerate the implementation of good agricultural practices to build future impact. This incentive will then be leveled at CHF 250 thereafter as the program starts delivering tangible results. It is not paid based on the volume of cocoa sold and is inclusive to provide smaller farmers meaningful support, leaving no one behind. In a departure from normal practice, the program also offers financial incentives for the farmer's spouse, who is typically responsible for household expenses and childcare. By dividing the payments between the farmer and the spouse, the program helps empower women and improve gender equality. Examples of practices that Nestlé is incentivizing include:

  • School enrollment for all children in the household ages 6-16;
  • Implementing good agricultural practices, such as pruning, which increase crop productivity;
  • Performing agroforestry activities to increase climate resilience, like planting shade trees;
  • Generating diversified incomes, for example through growing other crops, raising livestock such as chickens, beekeeping or processing other products like cassava.

Payments will be delivered via a secure mobile service transfer that will ensure traceability directly from Nestlé suppliers to the intended recipient. Because cash flow throughout the year is often a challenge, cash incentives will be distributed when they are needed most. Based on feedback from farmers, this includes the back-to-school period and before the rainy season. Third parties, including International Cocoa Initiative and Rainforest Alliance, will work with Nestlé to monitor participation.

Helping farmers implement sustainable, scalable practices

Building on the positive results of an initial pilot in 2020 with 1,000 farmers in Côte d'Ivoire, in 2022 Nestlé will expand the program to include 10,000 families in the country, before extending it to Ghana in 2024. It will then assess the results of that test phase and adapt where necessary, before moving to reach all cocoa-farming families in its global cocoa supply chain by 2030.

Nestlé will help ensure farmers have the resources, training and social and financial structures to make lasting changes by:

  • Enhancing the existing monitoring and remediation system to help identify, prevent and address child labor risk and increase school enrollment;
  • Offering families training through the Gender Action Learning System (https://bit.ly/3g4T2qV) and on household financial planning and entrepreneurship;
  • Organizing and training local groups to perform pruning and other beneficial agricultural tasks within a given cooperative each year;
  • Providing income diversification opportunities for farmers and their spouses;
  • Helping set up Village Savings and Loans Associations (VSLA), focused on women, to encourage savings and provide loans for small business opportunities.

Feedback and input from farmers and farmer cooperatives, as well as ongoing data collection and evaluation by third parties, will be used to inform, modify and improve the program as it scales up to more communities. In addition, independent oversight will be provided by a multistakeholder strategic advisory committee managed by IDH-The Sustainable Trade Initiative (https://bit.ly/3ACv6Ve), a leading foundation that works to improve the sustainability of international supply chains.

Tracing all cocoa from origin to factory

As part of the program, Nestlé will transform the global sourcing of cocoa to achieve full traceability and segregation of its cocoa products from origin to factory. This new effort will help transform the supply chain of Nestlé and the broader industry. Nestlé will introduce a range of products with cocoa sourced from this innovative program, offering consumers the opportunity to support the improvement of the families’ livelihoods and the protection of children. This will start with a selection of KitKat products in 2023.

"Our actions can help catalyze change on an important topic that is so close to our hearts. They will drive accountability and transparency across the industry, at a time when customers, employees and communities increasingly expect companies to deliver on their shared values," said Magdi Batato, Executive Vice President and Head of Operations. "By increasing traceability at scale, we will help build consumer trust in our products and respond to the growing demand for responsibly and sustainably sourced cocoa."

Today's announcement builds on Nestle's longstanding efforts to tackle child labor risks in cocoa production. The company has invested in sustainability through the Nestlé Cocoa Plan (https://bit.ly/3r5CyVV)  since 2009. Through a robust monitoring and remediation system (pdf, 3Mb)( https://bit.ly/3u7QfWninstituted since 2012, 149,443 children have been assisted to protect them against the risk of child labor (https://bit.ly/3rUT3n2) , and 53 schools have been built or refurbished. This system is now the industry standard by which companies monitor their supply chains.

A new gender balance: women in tech face lockdown barriers to career progression

 

 

 

January 28, 2022

 

Half of women working in technology believe the effects of COVID-19 have delayed their career progression, despite a similar percentage believing that much needed gender equality is more likely to be achieved through remote working structures. While lockdown life was earmarked as a possible accelerator towards equal gender opportunity in IT positions, lingering social biases have hindered this potential breakthrough period.

 

Lockdown life was generally predicted to bring about a positive industry shift in the fight for gender equality. By levelling the playing fields from a social and family planning perspective, traditional stereotypes around availability and longevity when it comes to women’s careers would be removed. The impact of COVID meant that companies were accelerated or even forced into this new norm overnight, and to an extent, this prediction has yielded positive steps forward in terms of the overall industry mindset.

 

Kaspersky’s new Women in Tech report, Where are we now? Understanding the evolution of women in technology, found that almost a third of women working in the tech industry do indeed prefer working at home to working in the office. A similar number report they work most efficiently when working from home, and as many as 33% revealed they have more autonomy when not working in an office.

However, more concerning statistics from this report highlight how the potential of remote working for women in tech isn’t quite being matched by social progression in this ‘working from home’ dynamic. Almost half of women working in technology have struggled to juggle work and family life since March 2020 – a figure that is at its most prominent in Latin America, but is a consistent worldwide trend.

Delving deeper, and the reasons for this imbalance become clearer. When female respondents were asked about the day-to-day functions that are detracting from productivity or work progression, 60% said they had done the majority of cleaning in the home compared to 47% of men, 63% had been in charge of home schooling compared to 52% of men, and 54% of women have had to adapt their working hours more than their male partner in order to look after the family. As a result, 50% of women believe that the effects of COVID-19 have actually delayed, rather than enhanced, their overall career progression.

The effect of the pandemic broadly differed for women. Some appreciated the greater flexibility and lack of commute from working at home, whilst others shared that they were on the verge of burnout. It’s paramount that companies ensure their managers are aligned with their strategy to support employees with caregiving responsibilities.

 

“The other significant trend that the pandemic has accelerated is the co-existence of remote and hybrid employees within the same organization. This can be a challenge for women working remotely as they may experience less access to top management working from offices. This may decrease their chances to be considered for the kind of stretch assignments that lead to promotions. Employers need to be conscious of those disadvantages and plan accordingly to minimize them,” comments Dr Patricia Gestoso, Head of Scientific Customer Support at BIOVIA, 2020 Women in Software Changemakers winner, and prominent member of professional women’s network, Ada’s List.

 

While these examples of social disparity aren’t tech specific, they do point towards a barrier that is preventing women from capitalising on the past year’s shift to remote working. As many as 41% of women in tech (compared to 34% of men) believe an equal working environment would be best for career progression, and 46% think that remote working is an optimum way to achieve that equality. The tech sector must now leverage its own encouraging momentum in the hope that social stereotypes enable this chain of events in the months and years to come.

 

Merici Vinton, Co-Founder and CEO at Ada’s List adds: "Companies need to signal, both through culture and policy, that they will give working parents of both genders the flexibility they need during COVID (and beyond). Companies need to understand that representation does matter and having women in leadership, majority-women teams and women in interviews demonstrates that there's space for women in their company. Finally, we see lots of successful companies partner with external women's organisations who can challenge you, push you forward, and also provide external inspiration for your employees.”

“If the tech realm takes the lead and ensures a more flexible and balanced environment for women, then it will become the norm more quickly, which is more likely to trigger a change in social dynamics too. As always, it won’t change overnight, but there are signs that women are feeling more empowered to rightly demand this way of working. Moving forward, we as an industry must build on this momentum, extract the positives from the past year’s transition to flexible working, and be a catalyst for wider social change as a result,” concludes Evgeniya Naumova, Vice President of the Global Sales Network at Kaspersky.

More details are available in the full Where are we now? Understanding the evolution of women in technology report and can be downloaded from the Kaspersky website.

Standard Chartered UAE only bank in GCC region to be Great Place to Work-Certified™

 

 

 

28 January 2022, Dubai, United Arab Emirates – Standard Chartered United Arab Emirates (UAE) was awarded the Great Place to Work Certification™, granted in recognition of the Bank’s efforts in developing an inclusive, diverse, and ideal place of work for its employees in the UAE. Standard Chartered is the only bank and financial institution in the UAE and the Middle East region to be awarded this prestigious accolade in 2021.

 

Commenting on the certification, Rola Abu Manneh, Chief Executive Officer of Standard Chartered UAE, said: “It is with great pride that we receive this prestigious certification, serving as further testament to our unwavering commitment to develop a more inclusive, equitable, and desirable workplace environment. Being Great Place to Work-Certified™ is an honour as we follow in the footsteps of Standard Chartered’s certified global markets and in recognition of the trust our employees have in the Bank. Our workforce is the backbone of this organisation, and we will continue to invest in and support their personal and professional growth as part of our brand purpose to be Here for good.”

 

The Bank introduced several initiatives and resources in the UAE to ensure an inclusive workforce, these include increasing maternity leave days from 90 calendar days to 140 calendar days and providing colleagues with mental health support during the pandemic in the form of toolkits and seminars.

 

From his side, Ibrahim Mougharbel, Managing Director for the UAE, Qatar, Kuwait and Oman, Great Place to Work® Middle East said: “Great Place to Work® Middle East is very proud to announce Standard Chartered as the first bank in the UAE and the Middle East to be certified as a Great Place to Work®.”

 

He added: “Standard Chartered has been successful in providing an effective atmosphere for their employees where they ensure productivity and stability. Their consistent scoring across multiple demographics demonstrates the organisation’s ability to maintain a foundation of trust across all levels of the industry.”

 

He concluded: “With the pandemic still lying around, people’s safety at Standard Chartered is their prime concern as 95% of their employees agree that their workplace is physically safe. It doesn’t look like the effects of the pandemic are going to go away anytime soon, however, we are in no doubt that Standard Chartered will continue to build up on the trust they have with their people as their core values remain intact. On behalf of all of us at Great Place to Work® Middle East we are very proud of you for achieving this fantastic and international milestone!”

 

Collecting responses from over 500 employees in the UAE market, the Great Place to Work Certification™ survey findings revealed that 87 percent of employees felt that they were welcome at Standard Chartered UAE. In the Middle East, the Great Place to Work Certification™ is awarded to corporates that achieve or exceed 65 percent positive response in the survey.

 

The issuer of the certification, Great Place to Work® Middle East, is the global authority on building, sustaining, and recognising high-trust, high-performing workplace cultures.


 

 

اعتماد بنك ستاندرد تشارترد الإمارات العربية المتحدة كأفضل مكان للعمل

ستاندرد تشارترد هو المؤسسة الوحيدة في منطقة الشرق الأوسط التي تحصل على هذا الاعتماد العالمي

 

28 يناير 2022، دبي – الإمارات العربية المتحدة: حصل بنك ستاندرد تشارترد الإمارات العربية المتحدة على جائزة برنامج "أفضل مكان للعمل" (Great Place to Work™) وذلك تقديراً لجهوده اللافتة في تطوير بيئة عمل متكاملة ومتنوعة ومثالية لموظفيه في فرعه في دولة الإمارات العربية المتحدة. يُعد بنك ستاندرد تشارترد المؤسسة المالية الوحيدة في دولة الإمارات العربية المتحدة ومنطقة الشرق الأوسط التي تحصل على هذه الجائزة المرموقة في عام 2021.

تعليقاً على هذا الإنجاز، قالت رولا أبو منه، الرئيس التنفيذي لبنك ستاندرد تشارترد الإمارات العربية المتحدة: "إنه لفخر كبير لنا أن نحصل على هذه الشهادة المرموقة، والتي تمثل دليلاً آخراً على التزامنا الراسخ بتطوير نظام عمل أكثر شمولاً وإنصافاً وإنتاجية. إن حصولنا على جائزة أفضل مكان للعمل هو شرف كبير لنا وإثبات بأننا نسير على خطى فروع ستاندرد تشارترد المعتمدة حول العالم، كما يُعد انعكاساً للثقة العالية التي يتمتع بها موظفونا في البنك". وأضافت بقولها: "إن القوة العاملة هي العمود الفقري للبنك، وسنواصل الاستثمار في موظفينا ودعم تطورهم على المستويين الشخصي والمهني، والذي يُعد جزءاً من هدفنا حيث نسعى لترك إرثاً يبقى للأبد".

 

وقد قدم البنك العديد من المبادرات وموارد الدعم في الإمارات العربية المتحدة بهدف تعزيز قوة وإنتاجية موظفيه بما في ذلك زيادة أيام إجازة الأمومة من 90 يوماً تقويمياً إلى 140، بالإضافة إلى دعم وتعزيز الصحة النفسية أثناء جائحة كورونا من خلال مجموعات الندوات وأدوات العمل.

 

ومن جانبه، قال إبراهيم مغربل – مدير عام برنامج "أفضل مكان للعمل" في الإمارات العربية المتحدة وقطر والكويت ‏وعمان:‏‎ ‎‏"نفخر بالإعلان عن بنك ستاندرد تشارترد كأول بنك في الإمارات والشرق الأوسط يتم منحه شهادة أفضل مكان ‏للعمل". وأضاف بقوله: "لقد نجح بنك ستاندرد تشارترد في توفير بيئة عمل فعّالة لموظفيه بما يضمن الحفاظ على ‏استقرارهم وانتاجيتهم. كما ‏‎ ‎يعكس حصول البنك على نقاط عالية في جوانب عدة من الاستطلاع قدرته العالية ونهجة الصحيح ‏في الحفاظ على ثقة موظفيه من جميع المستويات".‏

 

واختتم بالقول: "مع استمرار جائحة كورونا، فإن سلامة العاملين في بنك ستاندرد تشارترد تظل على رأس أولوياته، حيث يؤكد 95٪ منهم سلامة مكان العمل. قد لا يبدو بأن آثار الجائحة ستختفي في أي وقتٍ قريب، لكن ليس لدينا أدنى شك في أن ستاندرد تشارترد سيواصل العمل على بناء الثقة التي يتمتع بها مع أفراد القوى العاملة لديه بما يتماشى مع قيمه الأساسية التي لا تتغير. بالنيابة عنا جميعاً في غريت بليس تو ورك الشرق الأوسط، نعبر عن فخرنا بحقيق البنك لهذا الإنجاز العالمي الرائع!".

 

من خلال آراء أكثر من 500 موظف في أفرع الإمارات العربية المتحدة، كشفت نتائج استطلاع برنامج شهادة "أفضل مكان للعمل" (Great Place to Work Certification) أن 87 بالمئة من الموظفين شعروا بالترحيب الكبير في ستاندرد تشارترد الإمارات العربية المتحدة. ويُشار إلى أنه في منطقة الشرق الأوسط، يمنح البرنامج شهادة "أفضل مكان للعمل" (Great Place to Work) للشركات والمؤسسات التي تُحقق أو تتجاوز نسبة 65 بالمئة من الردود الإيجابية في الاستطلاع.

 

يُعد برنامج "أفضل مكان للعمل" Great Place to Work في الشرق الأوسط والذي يمنح هذه الشهادة، السلطة العالمية التي تُعنى ببناء أماكن عمل عالية الأداء والمحافظة عليها واعتمادها.

Kingston FURY Partners with G2 Esports as Official Gaming Memory Provider

 

·         Kingston FURY Memory Unleashes the Power of G2 Gamers

 

Dubai, UAE – January 28, 2022 – Kingston FURY, the gaming division of Kingston Technology Company, Inc., a world leader in memory products and technology solutions, announces its partnership with one of the world’s leading entertainment and esports brands, G2 Esports, as the official gaming memory and storage provider. The power of G2’s legendary gamers will fully be unleashed with the help of Kingston FURY’s high-performance DRAM and SSDs to take their systems to the next level.

 

Kingston has always seen the force that is gaming and has been a proud supporter and regular sponsor of esports teams. While this is the beginning of a partnership between Kingston FURY and G2 Esports, it’s not the first time Kingston has worked with its founder, Carlos ‘Ocelote’ Rodríguez. The former pro-player of SK Gaming is familiar with the power of Kingston having experienced the HyperX line.

 

“Kingston recently reintroduced its memory products with the launch of Kingston FURY, engineered with gamers and enthusiasts in mind, so we’re very excited to welcome G2 to the Kingston family,” said Robert Allen, Marketing Director, Kingston EMEA. “And we’re looking forward to working with Carlos and G2 once again, while also reintroducing ourselves to their fans.”

 

 “Kingston has been with me for the longest time, both as a partner and as hardware I have religiously used to game and work with for years,” said Carlos ‘Ocelote’ Rodriguez, founder and CEO of G2 Esports. I love the brand, their people, and the forward-thinking attitude they seem to have with everything they touch.”

 

Kingston joins G2’s ever-expanding roster of partners. Fans can look forward to dedicated and creative content from both brands.


"كينغستون فيوري" المزود الأول لذواكر الألعاب الإلكترونية لعملاق قطاع الترفيه والرياضات الإلكترونية " جي2 إي سبورتس"

ذاكرة "كينغستون فيوري" ذات الأداء الاستثنائي تمنح لاعبي "جي2" المحترفين تجربة أداء لا مثيل لها

 

دبي، الإمارات العربية المتحدة – في 28 يناير 2022: أعلنت "كينغستون فيوري"، إحدى أقسام شركة كينغستون تكنولوجي الرائدة عالمياً بتصنيع الذواكر الإلكترونية والحلول التقنية، عن شراكتها مع عملاق قطاع الترفيه والرياضات الإلكترونية "جي2 إي سبورتس"، لتصبح بذلك المزود الرسمي الأول لذواكر الألعاب وأقراص التخزين لدى "جي2"، في خطوة من شأنها أن تمنح لاعبي“جي2" المحترفين تجربة أداء استثنائية لا مثيل لها بفضل ذاكرة الوصول العشوائي الديناميكية (DRAM) وأقراص التخزين الصلبة (SSDs) ذات الأداء العالي التي تقدمها "كينغستون فيوري" وتتربع بها على رأس قطاع صناعة ذواكر وأقراص ألعاب الفيديو.

وتأتي هذه الشراكة في ضوء حرص الشركة على تقديم شتى أنواع الدعم اللازم لفرق الرياضات الإلكترونية المختلفة، حيث كانت "كينغستون" تدرك جيدًا منذ اليوم الأول واقع قطاع الرياضات الإلكترونية ومستقبله. وعلى الرغم من أن هذه الشراكة هي الأولى من نوعها بين الشركتين إلا أن شركة "كينغستون" قد عملت من قبل مع "كارلوس أوسيلوت رودريغيز"، المؤسس والرئيس التنفيذي لشركة "جي2 إي سبورتس" واللاعب السابق لدى "SK Gaming"، الذي يدرك جيدًا إمكانات وقدرات "كينغستون"، لاسيما بعد اختباره قدرات خط إنتاج ذواكر "هايبر إكس" (HyperX) في خلق تجربة أداء استثنائية وغير مسبوقة للباحثين عن التميز.

وفي هذا الصدد قال "روبرت ألن"، مدير التسويق في كينغستون في أوروبا والشرق الأوسط وإفريقيا: " نواصل في كينغستون تطوير حلول الذواكر عالية الأداء المخصصة للألعاب، لذلك أطلقنا مجموعة "كينغستون فيوري" المصممة خصيصًا لتقديم أفضل أداء ممكن لعشاق الألعاب حول العالم. ويسعدنا انضمام "جي2" لعائلة كينغستون ونتطلع للعمل مرة أخرى مع "كارلوس" وتقديم شركتنا ومنتجاتنا غير المسبوقة التي تليق بمحبي "جي2" في كل مكان".

ومن جانبه، قال "كارلوس أوسيلوت رودريغيز"، المؤسس والرئيس التنفيذي لشركة "جي2 إي سبورتس": " لطالما كنت أعتمد على شركة كينغستون سواء كشريك تجاري وكمزود لافضل أداء في فئة المنتجات المخصصة للألعاب. أنا أحب هذه العلامة التجارية وموظفيها، وأقدر جدًا حس الابتكار الذي يتمتعون به؛ حيث يحرصون على تطوير منتجاتهم وابتكار منتجات أخرى جديدة بشكل مستمر".

وتنضم "كينغستون" لقائمة شركاء "جي2" غير المحدودة من خلال هذه الشراكة، ليصبح كل عشاق الرياضات الإلكترونية على مقربة مع عهد جديد من المنتجات المبتكرة والمبدعة التي سوف تثري شغفهم وحبهم لهذا النوع من الرياضات.


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