20 June, 2021

Yas Concierge receives CX Pioneers Award at Genesys G Summit


Yas Island recognised as a leader in customer experience delivery and innovation

Abu Dhabi, UAE – 20 June 2021: Yas Concierge, the customer experience arm of Abu Dhabi’s premier leisure and entertainment hub Yas Island and a subsidiary of Experience Hub, is proud to be the winner of the CX Pioneers Award at the Genesys G Summit, recently held as a virtual event in the UAE.

Yas Concierge triumphed amongst regional and local peers and was presented with the prestigious award, recognising Yas Island as the leader in customer experience delivery and innovation. The CX Pioneers award highlights how Yas Island is leading the way with its client-centric customer experience and recognises how Yas Concierge has pioneered customer focused digital and technology enhancements in order to deliver seamless client interactions across multiple channels, resulting in outstanding customer experience.

Liam Findlay, General Manager of Experience Hub, said: “We are pleased to have been recognised for the superior customer-centric service that our expert Yas Concierge team delivers, as well as for our commitment to harnessing the latest technology for revolutionising the customer journey. We are dedicated to delivering on our promise of making Yas Island the destination ‘like nowhere else’ and are proud to be recognised as a global destination which is pioneering customer experience.”

Yas Island is one of the world’s fastest growing leisure and entertainment hubs and is home to a portfolio of world-class, world-firsts and record breaking attractions and experiences, along with exceptional shopping and dining, and a year-round calendar of events.

Yas Concierge was established in 2018, as an integral part of the overarching 2022 vision for Yas Island. It has since then it has grown to become an industry best practice provider of customer experience to all Yas Island visitors and guests across 13 brands. Yas Concierge has since successfully delivered experiences for guests that are welcoming, memorable, and exhilarating through the entire customer journey, providing a one-stop-shop for all guests.


As a part of the destination’s commitment to delivering an equally world-class visitor experience, Yas Island placed fully trained Yas Captains across its attractions to ensure all visitors make the most of their stay and discover that Yas Island is truly like nowhere else. In addition, the destination provides VIP services to valued guests as well as employing a multiplicity of communications channels including Chatbots, WhatsApp messaging as well as direct messaging ensuring that visitors have effortless interactions via their preferred communications channel. As part of ‘The Yas Concierge Way’ customer experience training program, the concierge team has empowered employees to deliver “wow” moments for guests no matter the communication channel or request.