Strong teams: Two Hamburg brands are forging ahead with passion and conviction
Hamburg, . In addition to its support in the field of truck racing as cooperation partner for the team “tankpool24“, the automotive spare parts manufacturer MEYLE is actively expanding its commitment to sports and is now the main sponsor of the 1. women’s and men’s handball teams of FC St. Pauli. The philosophy behind the brand of MEYLE has been the driving force behind cooperation between the family company and the handball players of this traditional club. “What especially appeal to us is the energetic, powerful approach of the team which is continuously improving with passion and conviction, linked with a strong sense of togetherness. And that fits to MEYLE, since we also produce innovative products and services with passion and conviction, which in turn enables us to record continuing success in the automotive aftermarket“, explains André Sobottka, Director of Sales, Marketing and Communication at MEYLE. “Up to now, our engineers have already developed more than 750 MEYLE-HD parts which are technically improved compared to original spare parts, and ensure a longer service life.“ There is a 4 year guarantee on all MEYLE-HD parts.
This support for Hamburg handball not only reflects MEYLE's close affinity to the city, but underlines its competence in terms of innovation and enthusiasm. Around 1,000 staff contribute to the success of the family company all over the world, 400 of which are located at the headquarters in Hamburg. By means of technically improved automotive spare parts from the MEYLE-HD product line, the manufacturer, MEYLE, manages to surpass the stability and mileage of original parts and – just like the handball team of FC St. Pauli – shows that passion can generate remarkable results.
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1. Public Relations von Hoyningen-Huene, Marc von Bandemer, phone: +49 40 416208-17, e-mail: firstname.lastname@example.org
2. Wulf Gaertner Autoparts AG, Annika Fuchs, phone: +49 40 67506-519, E-Mail: email@example.com