Cairo, Egypt, 04 May, 2015: Ghabbour
Auto, Egypt's largest publicly traded car assembly and retail company,
has successfully deployed a state-of-the-art cabling network, based on
the lastest solutions from R&M, to deliver high-performance
connectivity across an expansive network of three automotive services
centers, eight showrooms, a primary data center and a disaster recovery
site. This large,
project ensures that the automotive giant will now have reliable,
high-speed connectivity between all these locations enabling it to
deploy applications and services that increase operational efficiency
and help it better serve its customers.
Ghabbour
Auto has been one of the leading automotive assembler and distributor
in the Middle East and Africa for the last 65 years. The company offers
passenger cars, motorcycles, three-wheelers, buses, trucks, trailers,
superstructures, construction equipment and tires, and also provides
after-sales service and spare parts for all of these vehicles. Ghabbour
Auto represents and partners with some of the world’s leading automotive
brands, including Volvo, Mitsubishi, Marcopolo, Iveco Irisbus, Bajaj,
Lassa, Yokohama and Westlake and is the sole agent for brands such as
Hyundai, Mazda, Geely in Egypt.
The
company identifies investing in its core businesses as one of the three
core axes of its foundation. "We have been positioning ourselves as a
one-stop shop for customers
by vertically integrating sales, finance and after-sales support
functions under one roof. Executing this strategy requires synergy
between each of these teams which, due to our wide regional presence,
often means facilitating collaboration across vast distances," said the IT Team at Ghabbour Auto. Realizing this vision required the company to establish
a robust network upon which it could deploy the applications necessary
for this collaboration and customer service excellence.
The
automotive company had previously leveraged R&M's cabling solutions
for its headquarters, three service centers and two administration
buildings in cities across Egypt. This meant that Ghabbour Auto was well
aware of the value-proposition offered by the vendor which included
unmatched product quality backed by a 25 years system warranty, and
locally delivered support and expertise. Due to the extensive scale of
the undertaking and the stipulated timeframe, the implementation was
simultaneously carried out by three of R&M's fully-qualified
installation partners, with consultancy and support services being
provided by R&M's local representative.
In all, over 4000 Cat6 points were deployed across the various showrooms, service centers,
and data center locations. R&M's Cat6 Copper cabling solutions were
selected for their ability to offer excellent bandwidth and capacity of
upto 10GbE while meeting the highest industry standards for quality and
performance .
The automotive giant also deployed a fiber optic backbone leveraging
the latest cabling specialist's OM3 and OM4 products. As these OM3 and
OM4 fiber cables have been deployed in parallel optical connection and
terminated with MPO connectors, they are the perfect fit for delivering
40GbE and even 100GbE performance and will ensure that the network can
be easily scaled to meet the company's future requirements without
requiring a rip and replace approach.
The
hassle-free completion of the project has meant yet another success for
R&M with Ghabbour Auto. The customer has aggressive expansion plans
for 2015 and is set to build five new showrooms and service centers
this year. R&M has already been awarded the cabling contracts for
these new sites along with contracts for cabling of Ghabbour Auto's
international sites in Jordan, Algeria, Iraq and the UAE.