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According to a
new report from Timetric, an increasing number of
business travellers are opting for green-certified hotels in an effort to
curb the impact of their frequent travelling.
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Business travellers are
increasingly prioritising green-certified hotels,
according to a new survey by market research firm Timetric.
According to its Global Business
Traveler Survey 2013 report, 47% of respondents confirmed that it is
‘important’ for them to stay in green-certified hotels during
business trips. 7% of the respondents consider green certifications to be an
‘extremely important’ factor in their choice of hotel.
How hotels are going
green
Survey results show that for a hotel to be
considered green, respondents consider ‘low-energy light bulbs’
and ‘reduced use of plastic materials’ to be the main
sustainability facilities that hotels should adopt. ‘Solar-energy water
heating’ was another important factor, particularly for respondents in
the Asia-Pacific region. Respondents from companies operating in North
America and Europe consider ‘timer lighting systems’ and
‘post-consumer recycled paper products’ as important actions to
be undertaken by hotels. Hotel chains are also implementing measures to
curtail plastic waste generation.
Bali’s hotels set
an example
According to the Timetric
research, the Bali Hotels Association (BHA) was successful in reducing the
use of plastic in 2012 with the introduction of its ‘Say No to
Disposable Plastics’ campaign. A total of 30 participating hotels
within the Island were successful in attaining average reduction in plastic
use by 23%. A senior executive from the association said: “When we
launched this program in April 2011, our aim was to see an overall reduction
of 20%. The fact that we have exceeded this is testament to our
members’ commitment to preserving Bali’s natural heritage, both
as a tourism destination and for its inhabitants.”
Realising the increasing customer preference for green
hotels, several hotel chains have started to invest in obtaining green
certification and in reducing their carbon footprint.
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