Canon’s first-ever Regional EOS Short Film
Competition Marks the
Middle East Preview of the Eagerly Awaited EOS
C100 Mark II
Dubai, UAE, 06 December, 2014: Canon Middle East, the leader in
imaging solutions has announced the three names of the finalists of its first-ever
regional EOS
short film competition. The three talented aspiring filmmakers will be the first users
in the region to get their hands on the powerful EOS C100 Mark II, before it officially
hits the Middle East market in January 2015.
The
finalists will have a period of one month to shoot their short film on the EOS
C100 Mark II. The movies will be featured during CABSAT 2015 and on the Canon Middle East
Facebook page. The final grand prize winner of the best film will
get to walk away with the camera in March 2015.
Marwa
Mahmoud from Egypt, Khaled Ghamal from UAE and Bavly Samy from Egypt are the
three finalists who will get the chance to use the EOS C100 Mark II to produce
their short films.
“There
is a great pool of filmmaking talent in the region, but they often hesitate
from taking the first steps as they are deterred by the substantial costs involved
in acquiring professional film equipment such as cinema cameras. Through this
initiative Canon aims to empower this talent pool by giving them access to our state-of-the-art
imaging technology and expertise,” said Hendrik Verbrugghe, Marketing Director,
Canon Middle East.
“The
EOS C100 Mark II is made for all those who want a technically sound and
user-friendly professional video camera without a huge price tag. With this
short filmmaking contest, some of the region's best filmmakers will get to
experience this exceptional camera first-hand, before it hits the Middle East stores
next year,” added Verbrugghe.
Providing
amateur as well as professional videographers in the region a platform to
showcase their talent and creativity, Canon Middle East launched a MENA-wide short
film making competition in November this year.
During
the one week period, over 120 entries in the form of a storyboard comprising
300 words were submitted on the EOS
Shot Film micro-site. These entries were then judged by an elite jury panel comprising
of award-winning UAE-based independent filmmaker Faisal Hashmi, Sherif Moqbel
and Harvey Glen to shortlist a total of nine entries. Out of these nine, Egyptian
actor, producer and director Khaled Abol Naga, who is also a Canon brand
ambassador, selected the three finalists.
“Today
also marks the official Middle East preview of the EOS C100 Mark II. We are
excited to be bringing this camera to the region to further fuel the creative
vision of a promising film-making community,” commented Verbrugghe.
Building
on the success of the acclaimed EOS C100, Canon EOS C100 Mark II offers a
comprehensively upgraded package. The camera has a Dual Format recording
feature allowing users to simultaneously capture Full HD footage in low as well
as high resolutions. The camera comes packed with integrated Wi-Fi
connectivity--a first for EOS—enabling quick file transfers, along with the new
OLED organic display that delivers higher contrast, more vivid colours and
faster response times, even in bright conditions.
The
Canon EOS C100 Mark II will hit the Middle East stores by end of January 2015.
