23 June, 2025

Reolink Enters the Middle East Market Unveiling Next-Gen Smart Security Solutions



Dubai, UAE — Reolink, a global leader in smart security solutions, has officially launched its operations in the Middle East through a strategic partnership with Trigon Gulf and AAMAAL in UAE , KSA & Oman respectively  This highly anticipated entry brings to the region a new era of surveillance innovation, with products designed to redefine security standards for homes, businesses, and remote environments.


Known for pioneering dual-lens camera technology, Reolink’s systems provide an expansive 180-degree panoramic view that eliminates blind spots and minimizes image distortion. These cutting-edge devices are powered by advanced image-stitching algorithms and are engineered to mimic human visual perception, resulting in exceptionally smooth and comprehensive monitoring experiences.


Among the hero products introduced to the region are the Duo 3 PoE and Duo 3V PoE models,  which deliver 16MP ultra-high-definition footage—more than four times the clarity of traditional 1080p systems. These models combine dual-lens panoramic coverage with intelligent motion tracking and spotlight night vision, offering an unmatched level of detail and security. 


Also making headlines is the Argus 4 Pro, a 4K solar and battery-powered wireless camera with Wi-Fi 6 connectivity and Reolink’s proprietary ColorX night vision for full-color clarity in complete darkness. The Go Ranger PT, another standout in the portfolio, is the world’s first 4K 4G LTE camera for wildlife and remote-area surveillance, featuring 360-degree coverage, AI-based animal detection, and no-glow night vision.


In line with market demands for centralized solutions, Reolink also unveiled its Home Hub Pro, a Wi-Fi 6-powered security management system that supports up to 24 Reolink cameras. The hub features encrypted local storage via a built-in 2TB hard drive, providing a secure, subscription-free experience with seamless integration across PoE, Wi-Fi, and Battery Camera systems. These systems are more advanced than the current local competition and has more USP’s that resonate with regional customers.


Commenting on the launch, Sameer Ali Syed, Regional Head of Sales, Middle east, Africa & India, Reolink said: “Reolink is proud to introduce pioneering smart surveillance solutions to the Middle East, a region known for embracing innovation and demanding the highest standards in safety and performance. Our partnership with Trigon Gulf & AAMAAL enables us to distribute not only exceptional products but also offer robust local service and customer relations. Together, we are elevating the future of security.”


The launch comes at a time when demand for intelligent, AI-powered surveillance is rising rapidly across the region. From expansive villas and construction sites to commercial warehouses and off-grid installations, Reolink’s flexible product range is engineered to perform in diverse environments, offering users smarter, safer, and more sustainable ways to protect what matters most.


By combining reliability, cutting-edge design, and intuitive technology, Reolink is setting a new benchmark for what consumers and businesses can expect from a modern security system in the Middle East.


Reolink is available on Amazon, Noon (KSA & UAE), Shouki electronics, Al Maria Computers, Al Ershad computers  (UAE),   AYB security, AL Nawath Al Uwlaa Trading & Afaq and Hulool Trading  (KSA).



"ريولينك Reolink" تعلن عن دخولها سوق الشرق الأوسط  كاشفةً عن حلول أمنية ذكية من الجيل الجديد   

دبي، الإمارات العربية المتحدة – أعلنت "ريولينك Reolink"، الشركة الرائدة عالميًا في حلول الأمن الذكي، عن إطلاق عملياتها رسميًا في منطقة الشرق الأوسط من خلال شراكة استراتيجية مع "ترايجون جلف  Trigon Gulf" و"أعمــال AAMAAL" في كلِّ من الإمارات، والمملكة العربية السعودية، وسلطنة عمان على التوالي. يمثل هذا الدخول المرتقب إلى السوق بداية عصر جديد من الابتكار في مجال أنظمة المراقبة، حيث تقدم الشركة منتجات مصممة لإعادة تعريف معايير الأمان للمنازل، والشركات، والبيئات النائية.

تشتهر "ريولينك Reolink" بتقنيتها الرائدة للكاميرات ثنائية العدسات، التي توفر رؤية بانورامية بزاوية 180 درجة، ما يلغي النقاط العمياء ويقلل من تشوُّه الصور. وتعتمد هذه الأجهزة المتطورة على خوارزميات متقدمة لدمج الصور، تحاكي الإدراك البصري البشري، لتوفر تجربة مراقبة سلسة وشاملة بشكل استثنائي. 

ومن بين أبرز المنتجات التي تم طرحها في المنطقة، كاميرات "Duo 3 PoE" و"Duo 3V PoE"، التي تقدم صورًا فائقة الوضوح بدقة 16 ميغابيكسل – أي أكثر من أربعة أضعاف دقة أنظمة "1080p" التقليدية. وتجمع هذه الطرازات بين التغطية البانورامية ثنائية العدسة وتقنية التتبع الذكي للحركة والرؤية الليلية المدعومة بأضواء كاشفة، لتوفر مستوى لا يُضاهى من التفاصيل والأمان.

كما تصدرت الأخبار كاميرا "Argus 4 Pro"، وهي كاميرا لاسلكية بدقة 4K تعمل بالطاقة الشمسية والبطارية، مزودة بتقنية "Wi-Fi 6" وتقنية الرؤية الليلية "ColorX" المطوَّرة من "ريولينك Reolink"، والتي توفر وضوحاً كامل الألوان حتى في الظلام التام. وتضم محفظة الشركة أيضًا كاميرا "Go Ranger PT"، وهي أول كاميرا في العالم بدقة 4K ومدعومة بتقنية "LTE 4G"، مخصصة لمراقبة الحياة البرية والمناطق النائية، وتتميز بتغطية 360 درجة، ورصد للحيوانات بتقنية الذكاء الاصطناعي، ورؤية ليلية بدون توهج.

وتماشيًا مع الطلب المتزايد على الحلول المركزية المتكاملة، كشفت "ريولينك Reolink"  أيضًا عن نظام "Home Hub Pro"، وهو نظام مركزي للإدارة الأمنية يعمل بتقنية Wi-Fi 6 ويدعم ما يصل إلى 24 كاميرا من "ريولينك Reolink". ويحتوي النظام على قرص صلب داخلي بسعة 2 تيرابايت للتخزين المحلي المشفر، مما يوفر تجربة آمنة وخالية من الاشتراكات، مع تكامل سلس عبر أنظمة الكاميرات PoE، والواي فاي، والبطارية. وتتميز هذه الأنظمة بتقنيات أكثر تقدمًا مقارنة بالمنافسين المحليين، مع مزايا فريدة تجذب المستخدمين في المنطقة. 



وفي تعليقه على الإطلاق، صرح السيد/ سمير علي سيد، رئيس المبيعات الإقليمي في الشرق الأوسط وأفريقيا والهند لدى "ريولينك Reolink"؛ قائـلاً:

“تفخر «ريولينك Reolink» بتقديم حلول مراقبة ذكية رائدة إلى منطقة الشرق الأوسط، التي تُعرف بتبنيها للابتكار وحرصها على أعلى معايير الأمان والأداء. ومن خلال شراكتنا مع  «ترايجون جلف  Trigon Gulf» و«أعمــال AAMAAL»، نضمن ليس فقط توزيع منتجات استثنائية، بل أيضًا تقديم خدمات محلية متكاملة وعلاقات قوية مع العملاء... معًا، نعيد تعريف مستقبل الأمن في المنطقة.” 

يأتي هذا الإطلاق في وقت يشهد فيه السوق الإقليمي طلبًا متزايدًا على حلول المراقبة الذكية والمدعومة بالذكاء الاصطناعي. فمن الفلل الفاخرة ومواقع البناء إلى المستودعات التجارية والمنشآت القائمة بالمناطق النائية، توفر منتجات "ريولينك Reolink" حلولًا مرنة تناسب مختلف البيئات، وتمنح المستخدمين وسائل أكثر ذكاءً وأمانًا واستدامة لحماية ما يهمهم.

وبدمجها بين الاعتمادية والتصميم المتطور والتقنيات الذكية، تضع "ريولينك Reolink" معيارًا جديدًا لما يمكن أن يتوقعه المستهلكون والشركات من أنظمة الأمن الحديثة في منطقة الشرق الأوسط.

تتوفر منتجات "ريولينك Reolink" عبر منصات أمازون و نــون (في السعودية والإمارات)، بالإضافة إلى متاجر "شوقي للإلكترونيات"، "الماريا لتجارة الحاسب الآلي"، "الإرشاد لتجارة الكمبيوتر" (في الإمارات)، "مؤسسة علي يحي الباز للأجهزة الأمنية AYB"، "النواة الأولى للتجارة"، "آفـاق"، و"حلول للتجارة" (في السعودية).

ROLL OUT THE RED CARPET FOR SUMMER AT THE WB™ ABU DHABI

 

 

 

 

 

Abu Dhabi, UAE – June 2025 – This June, The WB™ Abu Dhabi, Curio Collection by Hilton invites guests to embrace the spirit of summer with a blockbuster lineup of dining and entertainment. From unlimited sushi every Saturday at The Overlook to Prime Night indulgence at The Director’s Club, every experience is designed to be a scene-stealer. Whether it's sunset shisha, bao pairings, or tableside steak carvings, June sets the stage for an unforgettable month under the Yas Island sun.

 

CRAFT SERVICES

Selfieccino

Visitors can indulge in a uniquely delightful experience at The WB™ Abu Dhabi where cappuccinos take on a twist. Favorite Warner Bros. characters and personalized selfies can adorn the surface of a perfectly brewed latte.

Day: Daily

Time: 7am to 10pm 

Price: AED 35

Venue: Craft Services

 

***

 

THE DIRECTOR’S CLUB 

Sunday Roast 

Those missing a taste of home can head to The Director’s Club and tuck into a hearty roast every Sunday. Guests can choose from a perfectly prepared slow-roasted beef sirloin, herb-marinated leg of lamb or roasted corn-fed chicken, served with lashings of rich gravy, and traditional trimmings such as Yorkshire pudding, duck fat potatoes, cheddar-baked cauliflower and roasted vegetables. Seafood and vegetarian options are also available.

For an additional AED 40, diners can upgrade their meal with dishes such as The Director’s salad, local Burrata or Gulf prawn cocktail. A special kids’ menu is also available to satiate the palate of little guests, featuring dishes such as Krispy clucks, Dino burger, Scrappy’s steak, Fish fingers and Macaroni and cheese. 

 

Day: Every Sunday 

Time: 1pm to 4pm 

Price: AED 170 per person including soft beverages.

          AED 275 per person including premium beverages. 

          AED 375 per person including bubbly.

          AED 90 for children (6-12 years old) 

Complimentary for children under 6 years old 

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com



The Director’s Club Brunch 

The Director’s Club, the signature dining destination at The WB™ Abu Dhabi, Curio Collection by Hilton, the world’s first Warner Bros.-themed hotel, is rolling out the red carpet to celebrate the return of its Saturday brunch. Every Saturday, guests can immerse themselves in live entertainment while indulging in premium cuts and the finest selection of beverages. Upon arrival, diners will be welcomed with a glass of bubbly, setting the tone for an afternoon of culinary delight. Once seated, they’ll be treated to an array of sharing-style appetizers, including The Director’s Club Signature Beef Tartare, Sesame-crusted Tuna Tataki, Truffle Mac and Cheese Croquettes, Old Bay Popcorn Shrimp, and Oysters Rockefeller.

Day: Saturday

Time: 1:00pm to 4:00pm 

Price: AED 275 for soft beverages

          AED 399 for house beverages 

          AED 599 for premium bubbly

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

 

Prime Night

Step into a world of refined dining with Prime Night at The Director’s Club, where classic steakhouse traditions meet tableside elegance. Your experience begins with a handcrafted Caesar Salad, prepared fresh at your table. The highlight of the evening is the succulent Prime Rib Steak, carved and served directly from a trolley to your exact preference. To round off the night, indulge in the comforting sweetness of DC’s signature apple pie—a perfect finale to an unforgettable meal. 

Day: Every Tuesday

Time: 17:30 - 23:30

Price: AED 250 per person

Venue: The Director’s Club

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

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THE OVERLOOK

Ladies Night with Pool Access 

With the temperatures dropping, it’s time to enjoy Ladies Nights on the gorgeous rooftop lounge, The Overlook. Bring your gal pals and unwind with a dip in the hotel’s infinity pool. Enjoy three complimentary drinks, while tucking into delicious dishes, and soaking in 360-degree views of Yas Island and the sunset.

Day: Every Thursday 

Time: 6pm to 9pm 

Price: Three complimentary drinks and 25% off on the food and beverage menu 

Venue: The Overlook

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

 

Overlook Hour

Guests can experience the enchanting golden hour at The Overlook and indulge in a delightful array of beverage offerings while taking in the breathtaking views of Yas Island. Diners can also enjoy 50% off selected drinks.

Date: Daily 

Time: 5pm – 7pm, 7pm – 9pm

Price: AED 199 for 1 Rose and Cheese Platter

Venue: The Overlook

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

 

Pipe & Chill 

Guests looking for the perfect spot to unwind with their friends can head to The Overlook, the hotel’s stunning rooftop lounge. Guests can enjoy a range of flavored shishas and tasty nibbles along with refreshing beverages, all while soaking in picturesque views of Yas Island. 

Day: Daily

Time: 6:00pm to 2:00am

Price: Starting from AED 135 AED

Venue: The Overlook

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

 

Saturday Sushi

Dive into a sea of flavors every Saturday at The Overlook with the exclusive Saturday Sushi offer. Guests can indulge in a captivating array of unlimited signature sushi paired with a selection of cocktails, a symphony of flavors that promises to tantalize taste buds.

Date: Every Saturday 

Time: All Day

Price: AED 210 (Unlimited Selection of Sushi), + AED 100 (Add-On Package, Selection Of Cocktails)

Venue: The Overlook

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

 

Bao & Brew

Savor the perfect pairing of signature bao and refreshing brew with the Bao & Booze combo packages. Enjoy a delicious selection of handcrafted bao buns, each bursting with bold flavors, complemented by an ice-cold brew in a laid-back atmosphere.

Day: Every Friday

Time: All Day

Price: AED 139 per person

Venue: The Overlook

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

 

Noodles Delight

Indulge in a chef-curated variety of noodles, featuring a selection of expertly crafted dishes infused with rich flavors and premium ingredients at The Overlook.

Day: Every Tuesday

Time: All Day

Price: AED 75

Venue: The Overlook

For more information or reservations, please call 02 815 0000 or email dine.thewbabudhabi@hilton.com

 

Wego Partners with Moroccan National Tourist Office to Unlock Summer Adventures in Morocco for MENA Travelers

 


Chefchaouen


DUBAI, UAEJune 23, 2025 /PRNewswire/ -- Wego, the #1 travel app and the largest online travel marketplace in the Middle East and North Africa (MENA), is partnering with the Moroccan National Tourist Office (MNTO) to roll out a regional campaign that brings Morocco's unique summer experiences closer to travelers from across the MENA region.

This collaboration aims to inspire a new wave of travel to Morocco, focusing on the country's vibrant cities, coastal escapes, and natural landscapes. Whether it's discovering the colorful streets of Chefchaouen, relaxing along the beaches of Agadir, or exploring the highland trails of the Atlas Mountains, Morocco offers a diverse getaway that caters to a wide range of travel interests.

"We're excited to collaborate with the Moroccan National Tourist Office to broaden the horizons of our users and introduce them to the richness Morocco has to offer," said Mamoun HmidanChief Business Officer at Wego. "Our goal is to make it easier for travelers to find meaningful experiences whether they're looking for adventure, history, or relaxation—through curated content and seamless travel planning."

As part of the campaign, Wego and MNTO will spotlight Morocco's immersive travel offerings where culture and tradition intersect with modern leisure. From exploring artisan markets and architectural gems in Marrakech to tracing local art movements in Rabat and Fez, the country promises enriching experiences across every itinerary.

Mr. Rachid Hamzaoui, Director Middle East & Asia, the Moroccan National Tourist Office, said: "The campaign will feature exclusive destination guides, influencer-curated content, and digital promotions that highlight Morocco as a top summer choice for travelers in the GCC and beyond. With Wego's platform offering real-time comparisons and travel inspiration, discovering Morocco has never been more convenient."

The culinary side of Morocco will also take center stage. With guided features on must-try dishes like couscous, harira, and pastilla, and tips on where to find the best street eats or dine in hidden rooftops, travelers will gain a deeper taste of Moroccan life. Coastal towns such as Essaouira and El Jadida will also be highlighted for their fresh seafood and seaside ambiance.


Chefchaouen
ويجو تتعاون مع المكتب الوطني المغربي للسياحة لتسليط الضوء على مغامرات صيفية في المغرب للمسافرين من الشرق الأوسط وشمال إفريقيا



دبي، الإمارات العربية المتحدة23 يونيو / حزيران 2025 /PRNewswire/ -- أعلنت ويجو (Wego) التطبيق الأول للسفر وسوق السفر الإلكتروني الأكبر في منطقة الشرق الأوسط وشمال إفريقيا (MENA)، عن شراكتها مع المكتب الوطني المغربي للسياحة لإطلاق حملة تهدف إلى الترويج لتجارب الصيف الفريدة في المغرب وجذب المسافرين من منطقة الشرق الأوسط وشمال إفريقيا.

تهدف هذه الشراكة إلى تعزيز حركة السفر نحو المغرب، من خلال تسليط الضوء على مدنها النابضة بالحياة، وشواطئها الساحرة، وطبيعتها المتنوعة. سواء كانت الرحلة تهدف إلى اكتشاف الطرقات الملونة في شفشاون، أو الاسترخاء على شواطئ أكادير، أو استكشاف المسارات الجبلية في جبال الأطلس، فإن المغرب تعد وجهة سياحية متنوعة تلبي إهتمامات وأذواق المسافرين على اختلافها.

أعرب مأمون حميدان، الرئيس التنفيذي للأعمال في ويجو عن سعادته بالشراكة مع المكتب الوطني المغربي للسياحة، قائلا:" يسعدنا العمل مع المكتب الوطني المغربي للسياحة لتعريف المسافرين في منطقتنا بما يقدمه المغرب من تجارب غنية ومتنوعة. ونحرص في ويجو على تسهيل عملية التخطيط للسفر، ومساعدة المستخدمين على اكتشاف تجارب مميزة، سواء كانوا يبحثون عن مغامرة جديدة أو تجربة ثقافية."

كجزء من هذه الحملة، تسلط ويجو والمكتب الوطني المغربي للسياحة الضوء على التجارب السياحية المتكاملة التي تجمع بين الثقافة والتقاليد من جهة، والراحة والترفيه العصري من جهة أخرى. من زيارة الأسواق الحرفية والمعالم المعمارية في مراكش، إلى التعرف على الحركات الفنية المحلية في الرباط وفاس، يَعِد المغرب بتجارب غنية تضيف قيمة إلى كل رحلة.

ومن جهته علق رشيد الحمزاوي، المدير الإقليمي للمكتب الوطني المغربي للسياحة قائلا: "ستقوم هذه الحملة بتسليط الضوء على وجهات مختارة في المغرب من خلال أدلة حصرية، ومحتوى يقدّمه مؤثرون، إلى جانب حملات رقمية تروّج للمغرب كخيار صيفي مثالي للمسافرين. ومع ما توفره منصة ويجو من أدوات مقارنة فورية ومصادر إلهام لتخطيط الرحلات، بات اكتشاف المغرب أكثر سهولة وتنوعًا من أي وقت مضى."

وسيكون للمطبخ المغربي دور أساسي في الحملة، من خلال تسليط الضوء على أطباق تقليدية مشهورة، إلى جانب نصائح حول أفضل أماكن الأكل الشعبي والمطاعم الجديدة. وستحظى مدن ساحلية مثل الصويرة والجديدة بتغطية خاصة، تشتهر به من مأكولات بحرية طازجة وأجواء بحرية مميزة تعكس سحر الحياة على الساحل المغربي.

نبذة عن ويجو

يعد ويجو (Wego) التطبيق الأول للسفر وسوق السفر الإلكتروني الأكبر في منطقة الشرق الأوسط وشمال إفريقيا. ويضمّ "ويجو" مواقع إلكترونية مختصة بالسفر حائزة على جوائز مرموقة، فضلاً عن تطبيقات رائدة للمسافرين المقيمين في دول الشرق الأوسط، وآسيا، والمحيط الهادئ.  إن موقع "ويجو" من أكثر محركات البحث تطوراً وسهولة في نفس الوقت، ويمنح مستخدميه مزايا خاصة تمكنهم من عقد مقارنات موضوعية وفورية بين كافة العروض المتاحة في الأسواق المحلية والعالمية والتي تقدمها مئات الفنادق، وشركات الطيران، ومواقع السفر الإلكترونية.

وبات "ويجو" خيار ملايين المستخدمين شهرياً وعلى مدار العام للبحث عن أفضل عروض الفنادق وحجوزات الطيران في أسرع وقت وفي مكان واحد. تأسّست شركة" ويجو" عام 2005 في سنغافورة، ولديها اليوم مقرين رئيسين في كل من سنغافورة ودبي، بالإضافة إلى مراكز إقليمية في بنغالور، والرياض، والقاهرة، ولاهور وكوالالمبور.

صورة - https://mma.prnewswire.com/media/2714299/ONMT_Chefchaouen.jpg


Gold Tops AvaTrade’s Most Traded Assets in the GCC Amid Shifting Market Trends

 

The trusted global trading brand revealed data from its platform, spotlighting the current Top 25 most traded instruments by USD volume across the GCC


 

 

Dubai, UAE (June 2025): AvaTrade, a leading global trading company, has released the latest data from its key GCC platforms, reinforcing its role as a source of real-time market intelligence. Covering activity across the region since April 1st, the data reveals the Top 25 most traded instruments by USD volume, with gold taking the lead. By sharing these insights, AvaTrade continues to empower in vestors to trade with confidence in a rapidly evolving market.

 

Regional Data

Based on AvaTrade’s platform activity over the past 2.5 months, the data collected covers Bahrain, Kuwait, Iraq, Oman, Qatar, Saudi Arabia, and the UAE. In addition to gold appearing as the most traded, the data reveals strong regional interest in U.S. equities, with all three major indices, NASDAQ 100, DJ30, and S&P 500, ranking within the top four, and the Russell 2000 close behind in eighth.

 

Commodities also featured prominently, with crude oil and Brent oil both placing in the 15 most traded instruments, and silver also making the list. Foreign exchange trading is also active, with major pairs such as USD/JPY, EUR/USD, and GBP/USD all ranking in the top ten. Other currency pairs like AUD/USD, USD/CHF, USD/CAD, and GBP/JPY follow closely behind.

 

Meanwhile, the inclusion of cryptocurrencies such as Bitcoin in tenth place and Ethereum, ranked 18th, reflects a broader diversification in trading preferences across the region.

 

Reflecting on the recent data, Dáire Ferguson, CEO of AvaTrade, stated, ‘Sharing this type of trading insight is one of the many ways we aim to support our growing base of investors across the GCC. In an ever-changing global market, where regional dynamics also play a key role, timely data helps traders make more informed decisions.’

 

Empowering Informed Trading Decisions

Established in 2006 as a pioneering online trading platform, AvaTrade is one of the most trusted brokers in the industry with nine regulations across six continents. Offering access to over 1,000 CFDs across forex, ETFs, indices, commodities, and crypto, the platform caters to both experienced investors and newcomers through a range of educational resources, trading tools, and market insights. Complemented by a customer-first approach rooted in quality, integrity, and transparency, AvaTrade ensures a reliable and supportive environment for every trader.

 

Today, AvaTrade serves a global community of over 400,000 registered customers, executing more than two million trades each month. With monthly trading volumes exceeding $70 billion, the platform continues to grow alongside both the GCC and global trading landscape.

 

As markets continue to shift, AvaTrade remains dedicated to visibility and delivering insight-led resources that support smarter trading decisions. Through real-time data and a user-focused platform, the company is actively empowering both seasoned and new investors. 

 

17 June, 2025

HARRY POTTER™: THE EXHIBITION IS COMING TO ABU DHABI

   

PRE-SALE BEGINS ON MONDAY, 23 JUNE 2025

 

  

 

 

Abu Dhabi, UAE – 17 June 2025 - Warner Bros. Discovery Global Experiences, Imagine, and Eventim Live are thrilled to announce that the international tour of Harry Potter: The Exhibition will make its next stop in the Middle East region – in Abu Dhabi – for the first time, debuting at Manarat Al Saadiyat in Saadiyat Island on Friday, 25 July. Prepare yourself for the most extensive touring exhibition ever created that celebrates the enchanting world of Harry Potter and beyond, which has already captivated over 3.7 million fans worldwide.

 

Pre-sale tickets will be made available on Monday, 23 June exclusively to fans who join the waitlist. General public will have the opportunity to purchase tickets from Tuesday, 24 June. Join the waitlist today at abudhabi.harrypotterexhibition.com to ensure your spellbinding experience with early access to tickets.  

The behind-the-scenes exhibition celebrates the iconic moments, characters, settings, and beasts as seen from the films of Harry Potter and Fantastic Beasts™, as well as the wonders of the extended Harry Potter universe, including costumes, props and imagery from the Tony® award winning Broadway production Harry Potter and the Cursed Child. Guests can experience the beautifully crafted environments that honor many of the unforgettable moments from the films and that fans and audiences have loved for more than two decades, getting an up-close look at everything from original costumes to authentic props as they embark on a personalized journey through innovative, awe-inspiring, and magical environments using best-in-class immersive design and technology.

 

"This exhibition celebrates the extended world of Harry Potter like no other touring exhibition has done before,” said Tom Zaller, President and CEO of Imagine. “With its family-friendly environment and great appreciation for storytelling and adventure, Abu Dhabi is the perfect place for fans and families of all ages to experience the magic of the Wizarding World. We can't wait to share it with visitors from near and far when we open this July."

 

Proactiv Entertainment, in partnership with the Department of Culture and Tourism – Abu Dhabi, and Miral, the leading creator of immersive destinations and experiences in Abu Dhabi, is bringing this experience to Manarat Al Saadiyat. Nicolas Renna, Chief Executive Officer at Proactiv Entertainment, shared his enthusiasm, stating: "We are incredibly proud to bring Harry Potter™: The Exhibition to Abu Dhabi marking its debut not only in the UAE but across the region. This world-class experience invites fans to step beyond the screen and into the Wizarding World through a journey filled with iconic moments, authentic props, and interactive magic. As the summer approaches, we’re thrilled to offer families, fans, and visitors a one-of-a-kind indoor experience that blends storytelling, innovation, and imagination – all under one roof."

 

Since its world premiere in Philadelphia in February 2022, Harry Potter: The Exhibition has captivated over 3.7 million fans and visitors worldwide. The exhibition has traveled to major cities around the globe and is currently on display in Salt Lake City, USA; Krakow, Poland and Melbourne, Australia. 

Exhibition Gallery Highlights

From Page to Screen Gallery showcases a first edition of Harry Potter and the Philosopher’s Stone encased in a Gringotts-inspired vault and is surrounded by inspirational video and literary quotes, reconnecting guests to the story as they are introduced to the exhibition. 

Hogwarts Castle Gallery features an immersive multimedia experience with iconic elements like the Whomping Willow, Dementors, and the Marauder’s Map, where guests will see their name appear, prompting them to continue their exploration of the exhibition. 

The Great Hall Gallery is a space that allows visitors to celebrate magical seasonal moments in its iconic architecture.

The Hogwarts Houses gallery sets the foundation for the exhibition experience, allowing guests the opportunity to experience more personalized moments with the Hogwarts house they select during their pre-registration. While guests may gravitate towards one house, this gallery will enable visitors to experience all the Hogwarts houses in a celebratory hall featuring the iconic Sorting Hat, perfect for photo ops, while surrounded by freshly designed house crests on meticulously created stained glass windows.  

Hogwarts Classrooms are filled with iconic props, creatures, and costumes. Visitors will interact with magical lessons and games through digital touchscreens to reveal behind-the-scenes secrets about iconic classroom moments. They will brew potions in the Potions Classroom, predict the future in Divination, pot a mandrake in the Herbology Greenhouse, and use their digital wand to defeat a boggart in Defense Against the Dark Arts. 

Hagrid’s Hut and The Forbidden Forest offer an interactive Patronus charm experience. Guests will then uncover iconic creatures, such as centaurs and Acromantula, hidden in the forest and explore inside a recreation of Hagrid’s Hut. 

An exclusive collection of Harry Potter: The Exhibition merchandise will be available in the onsite retail shop for guests to celebrate their fandom. Fans can choose from a range of products such as apparel, jewelry, and edible treats, including Chocolate Frogs. There will also be merchandise not available at any other Harry Potter experience. 

Fans are encouraged to follow Harry Potter: The Exhibition on Facebook and Instagram. #harrypotterexhibition @harrypotter_exhibition.

 


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